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Business Building Educational Programs
Gain the competitive edge in your business through tips, proven techniques and best practices, courtesy of The Orlando Gift Show and Orlando Cash & Carry Show. All attendees are invited to attend our free educational programs on Saturday, July 24, 2010.
Hospital Gift Shop Seminar: How To Create and Maintain a Winning (Profitable) Year-Round Inventory Mix
10:30 am - 11:30 am
Presented By: Marilyn Nason, contributing editor, Giftware News and Home Lighting Accessory Magazine
Program Description:
Hospital gift shops will learn the basic proven rules necessary to assure their core customers will buy your shop’s product mix at full mark-up.
SOCIAL MEDIA SEMINARS:
Session 1 -- Why You Should Be Blogging: And How You Can Use it to Increase Sales
1:00 - 2:00 pm
Presented by Brian Linton: Entrepreneur, blogger, and founder of Sand Shack LLC - more information can be found at brianlinton.com
Program Description:
Blogging is one of the main marketing tools used by both large and small companies. Retail stores such as yours can successfully leverage the power of blogging too! Increase sales and drive traffic to your store with proven, cost effective (mostly free) blogging techniques. Join Brian Linton as he explains the basics of setting up and running a successful blog on your company website. And most exciting of all, learn how to launch and run a blog in as little effort and time as possible.
Session 2 -- The Power of Facebook: Using Facebook to Grow Your Retail Business
2:30 - 3:30 pm
Presented by Brian Linton: Entrepreneur, blogger, and founder of Sand Shack LLC - more information can be found at brianlinton.com
Program Description:
Facebook has more than 400 million users, and many businesses are using Facebook as a way to reach out and connect with customers and make money. But how can you use Facebook to increase sales by driving more people into your online and offline stores? Join Brian Linton as we learn how to use this game-changing social network and explore the unique and innovative ways people are using Facebook to improve their business.
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